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January 19, 2016


Mark Zuckerberg’s neighborhood may be graced with the presence of billboards highlighting anti-Jewish hate on Facebook, if one Israeli NGO gets its way. Shurat Hadin, a group advocating for the rights of Israelis who are victims of extremism, is raising funds in order to pay for billboards to catch the founder of Facebook’s attention.

The group wants $30,000 via a crowdfunding website for its “Zuckerberg don’t kill us” campaign. A video released with the campaign says, “When Palestinian terrorists called for the killing of Jews on Facebook, Facebook closed its eyes,” while showing Mark Zuckerberg closing his eyes.

“Let’s put up billboards in his neighborhood in California that display the incitement,” it continues. “He will also take notice of us — the Jews.”

Shurat Hadin claims that despite thousands of complaints, certain videos which they allege call for the murder of Jews are not taken off the social network. The group says that complaints are met with a response from Facebook which reads, “We reviewed the page you reported for containing credible threat of violence and found it doesn’t violate our community standards.”

The campaign comes at a time when Facebook announced it was launching a Europe-wide initiative to tackle extremism.